Daily Telegraph Christmas Charity Appeal

As our famous slogan states, ‘A Dog is for Life, not just for Christmas’, and we are incredibly thankful to have been chosen as a charity partner for the Daily Telegraph’s Christmas Appeal.  

The Telegraph’s annual Christmas Charity Appeal started in its current format in 1986 and has raised close to £30 million for charities since its launch. In 2020 the Telegraph raised over £2 million for charity thanks to readers supporting both the Christmas Appeal and the special Coronavirus Charity Appeal. Telegraph readers have a long history of fundraising including in 1915 for a monument for nurse Edith Cavell, which can be found outside St Martin-in-the-Fields Church, just off Trafalgar Square. In 1916 during the First World War, Telegraph readers’ donations helped supply three million rations of plum-pudding for British soldiers on Christmas Day.

Like all charities, Dogs Trust has been hit hard by the pandemic, financially and in terms of our usual activities. As life returns to normal and the full impacts of the pandemic come to light, we are already seeing an increase in people coming to us for support with their dogs and relying on our services.  

Every penny raised from the Christmas appeal will allow us to care for dogs in urgent need and be there for yet more families struggling to cope with dog ownership.  

The kind donations raised through the appeal will also enable us to continue our vital work including performing lifesaving operations, rescuing, and rehabilitating sick smuggled puppies, running our expert training facilities and caring for thousands of dogs in need of a loving home.   

As the UK’s largest dog welfare organisation, we will be there for dogs in need and for the families facing financial challenges ahead. But we can’t do it without your support. With the generosity of our supporters, both loyal and new, we can ensure we can provide a happy life for all dogs, now and in the future, so thank you.

To find out more about the appeal or donate visit: telegraph.co.uk/2021appeal